Cosmetics offering a glossy, non-tinted finish for lips are widely available from this major retailer. These products enhance natural lip color and provide shine without added pigment. A typical example might be a transparent, viscous liquid sold in a tube or pot applicator.
Such cosmetics are popular for their versatility. They can be worn alone for a natural look, or over lipstick to add shine and dimension. The accessibility of this particular retailer makes these products convenient to purchase while shopping for other items. Historically, lip gloss has evolved from petroleum jelly-based products to more complex formulations including emollients and sometimes subtle shimmer or plumping agents. The demand for such products reflects a continued interest in enhancing natural features.