The process of converting a retail gift card into cash involves various online platforms and physical kiosks. For instance, a consumer might possess an unwanted gift card and use a third-party service to obtain a portion of its value in cash or another preferred form of payment.
This practice offers flexibility to consumers, allowing them to extract value from unwanted cards. It provides an alternative to unused gift cards sitting idle or expiring, ultimately benefiting both the individual and the broader economy through increased spending. The growth of this secondary market has mirrored the increasing popularity of gift cards themselves, evolving alongside technological advancements that facilitate online exchanges.
