Desire Archives - The world's finest cycling magazine

Desire: Factor’s New Home

British brand, Factor are going back to where it all began. Superbikes, hyperbikes and everything in-between.

Desire: Pinarello’s latest thoroughbred

There are horses for courses, but Pinarello’s most recent steed has proven it can win on them all. We take...

Desire: Trending topics

Tyres are wider, jerseys are jazzier and sprockets are now available by the dozen. The latest developments in design from...

Desire: Specialized S-Works Roubaix – Parra x Romance

Do you remember that stunning, uber glamorous Specialized Allez Sprint from the 2018 Rouleur Classic? Romance are at it again...

Desire: Cannondale SuperSix Evo 3

The long awaited update to one of the most popular bikes of all time is here. Spoiler. It’s rather different

Desire: Colnago V3RS

When you think of Colnago, you’ll likely be drawn to the classic shapes, pure Italian craftsmanship and sublime detailing. The...

Desire: What riders want

Saddles, framesets, shoes and wheels. And groupsets, of course. Philippa York on what she wanted – and what she got...

Desire: Me and my Factor O2

Rouleur’s Desire editor, Stuart Clapp, recently decided he needed a new bike, but what to get? Should he go with...

Desire: Rouleur’s go-to gear

Life’s essentials – on and off the bike – as used by our team at work, rest and play

5 tips for photographing your bike, Desire style

Rouleur Desire’s unique style didn’t come about on its own. We sat down with Desire aficionado, Benedict Campbell, to get...

Desire: Why grovel when you can gravel?

Issue 19.3 of Desire sees Rouleur’s first foray into the gravel and as usual, we’ve turned the dial up to...

Desire: Velohawk

Few bike storage solutions get the blood moving quite like Velohawk’s bespoke carbon pods. We found one installed amongst esteemed...

Desire Special: A letter from the editor

Our Desire editor, Stuart Clapp, describes an early encounter with the power of style. It started him down a road...

Desire: POC Omne Air

Where safety is concerned, few are dedicating as many resources as POC

Desire: Le Col by Wiggins

Sir Bradley’s eye for style is well known in cycling. His latest collaboration with Le Col is classic design, paired...

Desire: the new Specialized Roubaix

The new Roubaix. More aero, more comfortable, more race bike.

Desire: SRAM Force eTap AXS

SRAM bring wireless shifting to the masses – is the future of gear changes cableless?

Desire: Cannondale SystemSix

Cannondale play their best hand on the aero table with the SystemSix – better late than never.

Desire: Rapha Custom – creativity made easy

Custom kit is nothing new but Rapha are bringing creative ease to the masses with custom kit design software

Desire: Canyon Aeroad SLX – Movistar edition

Canyon’s direct-to-consumer model brings pro-level bikes to the mortals. We got our hands on Movistar’s 2019 team issue Aeroad SLX...

Desire: Issue 19.1 wrap-up

Theatre of dreams – Desire headed to the theatre to put the latest gear in the spotlight

Desire: Specialized S-Works Exos and Exos 99

A climber-specific shoe is nothing new, a lightweight shoe weighing just 99 grams however, is a different story. Introducing the...

Desire: S-Works – Meet SRAM RED eTap AXS

Hot on the heels of Campagnolo, SRAM launch RED eTap AXS 12-speed – the future of the bicycle drivetrain just...

2018 photographs of the year – part 11: Benedict Campbell

As 2018 comes to a close, we’ve asked our regular photographers to pick their favourite cycling images from this year

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